Our Management Team

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Gail Schenbaum-Lawton

Co-Founder & CEO

Gail is a former teacher, TV producer/studio executive and college parent. Along with founding Umergency, Gail has created several innovative ventures combining education, business and philanthropy.

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Barry Schenbaum

Co-Founder & President

With over 25+ years of marketing experience, Barry has expertise in startups and Fortune 500 firms. As a college parent and entrepreneur, he recently launched a college apparel company in addition to the Umergency app he created with his sister Gail.

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Nicky Wilks

V.P. Product

Nicky is a veteran in higher education administration, recruiting and marketing. He has extensive experience in startups and technology development.

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AJ Schenbaum

V.P. Strategy

In addition to his work with Umergency, A.J. is co-owner at Bequia Publishing Group - a Sony ATV partner. He has extensive experience with local and national media.

Scott Ziolko

Scott Ziolko

Technology Advisor

Scott is a leader in building sustainable, mission-driven businesses, with focuses on data science, complex analyses, and distributed software systems. He has built software for K-12 schools and Higher Education with the goal of improving opportunity, equity, and access for all students.

Ron LaPierre

Ron LaPierre

Strategic Advisor

Ron is a senior executive with 25 years of experience in the e-commerce, digital media, SaaS and entertainment industries. He’s played key roles in three successful startup exits (Overture to Yahoo, PriceGrabber to Experian, and Milo.com to EBay), and held President/CEO roles with PriceGrabber and IAC’s CityGrid Media. He’s currently serving as Entrepreneur in Residence at Claremont McKenna College.

Marlene Karp

Marlene Karp

Director, College Relations

Marlene has over 25+ years of experience in start-up businesses, merchandising, marketing and sales. She has been a senior executive on several boards and has provided comprehensive consultative expertise and strategic direction to several multi-million dollar businesses.